Magic Johnson

Central State University student center

Central State University Opens Over $33M Student Center

HBCU Colleges /

Central State University will inaugurate its new $33.5M University Student Center on October 9, as part of Homecoming, 2015. Joining in the Ribbon-Cutting celebration is Mr. Earvin “Magic’’ Johnson, an internationally recognized businessman and NBA sports legend and Mr. James “Shack” Harris, one of the first African American quarterbacks drafted in the National Football League. […]

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Magic Johnson’s ASPiRE, Tracy McGrady, 2Chainz Launch New HBCU Tour

Hoops-N-Hip Hop HBCU Tour Schedule 2015

HBCU Colleges, HBCU Events /

HBCU Direct, LLC (HD), a marketing collective specializing in HBCU relations, formed a multi-faceted partnership with ASPiRE, the television network from Magic Johnson Enterprises, former NBA superstar Tracy “T-Mac” McGrady, and hip-hop celebrity 2Chainz to build awareness of HBCUs and increase overall enrollment. The first effort of the strategic alliance is the September 2015 launch

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