HBCU Lifestyle.com is focused on privacy, notification, and choice.
Our industry has created standards to ensure that users can see how their data is being collected and choose what they share.
We don’t install any tracking software on your computer.
The only time HBCU Lifestyle.com has access to any browsing data is when you visit a website that uses HBCU Lifestyle.com . If you use one of our browser extensions, we don’t send your browsing activity to our servers.
We don’t have access to personally identifiable information unless you explicitly provide it to us.
For example, if you ask us to send an email on your behalf, we will use the email addresses in order to deliver that message. We will not share this information, and it will be removed from our system automatically after a short period. We do not have access to other personal information.
We do have access to a certain amount of non-personally identifying information about you.
All web sites, including those with HBCU Lifestyle.com installed, receive information such as which web page you came from, which type of browser you are using, and your general geographic location. When you and others use our tools to share content, we aggregate data about what pages are shared, when, and how. We also assign your web browser a unique identifier. This ID doesn’t, and can’t, say anything about you, it’s just a random series of numbers and letters we use to distinguish users from each other.
We do use aggregate data to offer reporting to websites that use HBCU Lifestyle.com.
We provide analytics to help website owners better understand their visitors. For example, we use a randomly generated ID assigned to each web browser to tell a website publisher how many people are sharing content. We also use aggregate browsing data to tell a website publisher whether the people most likely to share their content with their friends, for example, are sports fans.
We do help advertisers reach large groups of people that express similar interests and behaviors.
We believe more relevant advertising provides a better Internet experience. This is also how we support our business with a service that is free to you. For example, we may help an advertiser reach people who are interested in technology. In some cases, this may mean that you receive a “cookie” from an advertising partner. You can manage your industry-wide advertising preferences at AboutAds.info.
We do allow you to opt out of data collection for the purposes of online advertising at any time.
If you prefer to not receive HBCULifestyle’s online ads in this manner, you can opt-out of some network advertising programs that use your information by tracking your browsing habits via cookies or other tracking devices. To do so you can use the Network Advertising Initiative (NAI) Opt-Out Tool. It shows you which advertising networks have placed cookies on your computer, and lets you opt-out of being tracked by them, should you wish to do so. To opt out of an NAI member’s advertising program, simply follow the steps below:
- Go to the NAI (Network Advertising Initiative) consumer opt-out page by clicking here.
- Check the box that corresponds to the company from which you wish to opt out. Alternatively, you can check the box labeled “Select All” and each member’s opt-out box will be checked for you.
- Next click the “Submit” button. The Tool will automatically replace the specified advertising cookie(s) and verify your opt-out status.
Opting out of a network does not mean you will no longer receive online advertising. It only means that the network from which you opted out will no longer deliver ads tailored to your Web preferences and usage patterns.
Last updated November 2017.